Corporate Sustainable Strategies in Dom Pedro I Industrial Road Axis, São Paulo, Brazil

Abstract

Among the challenges to sustainability, urban sprawl and an increasing demand for resources and energy can be mentioned. In the state of São Paulo, Brazil, an intense process of industrialization and urbanization has accompanied the recent expansion of major highways. The study of these impacts is important from a sustainable perspective, as is analysis on how they may indicate socioenvironmental public policies and corporate actions. This study seeks to analyze sustainable corporate strategies to address environmental issues and managerial perceptions in industries located along the road axis Dom Pedro I (SP 65), in the Bragantina Region, state of São Paulo, Brazil. Methodological strategies involve analyses of industries’ data and interviews with personnel responsible for environmental departments. Data collected indicate a diversity of environmental management actions already adopted by many organizations and it became apparent that the main stimuli for their implementation are the necessity to reduce operational costs, consolidation of an environmentally responsible image and adequacy to the environmental legislation. Nevertheless, they still need to invest more substantially to implement modern sustainable str nategies and updated socioenvironmental corporate policies for preservation of natural resources.